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Unleashing multi-partisan support for climate action  August 2024 Glynn, S. (2024), Unleashing multi-partisan support for climate action, Zero Ideas, https://doi.org/10.70272/lzhq Download the full research report Acceptance of climate change as a Left-leaning political agenda is limiting support for climate action. New research across the G20 and beyond shows a large, untapped base of support on… Continue reading Unleashing multi-partisan support for climate action 

Seeking Impact Using theories of change to assess and guide corporate climate action April 2024 Download research report Whether they say it explicitly, or pursue it through the lenses of risk and opportunity, most companies taking climate action are seeking to have an impact on the world. But the causal links between what companies do… Continue reading Seeking Impact

Support for climate action: Global data explorer April 2024 In 2023, Potential Energy, the Yale Program on Climate Change Communication and The Meliore Foundation and Zero Ideas conducted research with 58,000 people across 23 countries to learn what moves and motivates people to support climate actions and specific pro-climate policies, across the G20 and beyond.… Continue reading Support for climate action: Global data explorer

Why ‘transitioning away from fossil fuels’ is the right formula Simon Glynn December 2023 Much of the climate movement is expressing anguish that the best COP 28 could do is to call for ‘transitioning away from fossil fuels in energy systems,’ rather than for a ‘phase-out’ of fossil fuels. ‘Phasing out’ is what climate science… Continue reading Why ‘transitioning away from fossil fuels’ is the right formula

Later is too late: What moves and motivates people to support climate action November 2023 Download research report Zero Ideas is proud to have worked with Potential Energy, the Yale Program on Climate Change Communication and The Meliore Foundation on one of the broadest and most comprehensive global message testing studies ever conducted. With nearly… Continue reading Later is too late: What moves and motivates people to support climate action

Sustainable finance supply needs industrial strategy demand First published in MIT Sloan Management Review as Economic Incentives Are Key to Driving Sustainability at Scale October 2023 Satoshi Ikeda and Simon Glynn Read as pdf In mobilizing the economy for climate action, most recent progress has been incremental. The pace and scale of what we need… Continue reading Sustainable finance supply needs industrial strategy demand